How to be an Empathetic Leader and Still Get the Job Done

Jan 2

Empathy is the ability to feel the same emotions felt by someone else. This trait allows you to feel pain for a friend whose going through a divorce, or excitement for a sister who was recently pro...

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Why You Should Consider A New Hire Welcoming Kit

Dec 18, 2025

Did you know that according to Gallup, only 12% of employees feel they have experienced a good onboarding experience? Onboarding is more than just filling out the mandatory HR paperwork and some tr...

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How to Make Rush Orders Less Stressful

Aug 21, 2025

Whether you just found out you need products for an event soon, or someone forgot to place an order, sometimes rush orders just happen. And that's okay! Getting your order in last minute doesn't me...

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How to say "you matter"

Aug 19, 2025

1. Public Recognition Amplifies Impact When someone is recognized in front of their peers, the moment becomes more powerful. It validates their efforts not just privately, but within the community...

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How Promo Products Can Tell Your Brand's Story

Aug 6, 2025

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...

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The History of Promotional Products

Jul 8, 2025

If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...

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5 Simple Tips to Organize and Run Effective Meetings

Jun 16, 2025

If you work from 9 to 5, chances are you've sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn't matter the industry you are in, meetings are inevitable....

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6 Reasons You Need a Company Store

Mar 9, 2025

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...

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The Power of Promo: Why People Love Freebies

Aug 6, 2024

Getting free items can feel like winning the lottery. Whether it's a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something for ...

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5 Fail-Proof Ideas for Your Business Instagram

Apr 19, 2024

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform h...

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5 Invaluable Marketing Books to Help Grow Your Brand

Mar 29, 2024

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...

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Corporate Social Responsibility and the Beauty of Giving Back

Feb 6, 2024

Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn't it? But it doesn't h...

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5 Healthy Tips for Business Trips

Jan 15, 2024

So, you're traveling for work again. There are only 365 days in the year, can you recall how many days you've been on the road? It doesn't matter if you are traveling internationally to Hong Kong,...

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What’s Up With Unboxing Videos? The Trend You Must Try

Nov 17, 2023

We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...

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The Best Apps For Organization

Sep 18, 2023

For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year – especially in an increasingly digital age where social media, a million calendar rem...

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8 Graphic Design Mistakes to Avoid

Sep 11, 2023

From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the...

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How to Protect Your Business From Hackers

Jul 7, 2023

Business owners have a lot to lose in the event of an unfortunate data breach. From intellectual property to customer lists to bank account numbers, hackers have their eyes set on the most invaluab...

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How to Juggle Work and Life Balance Like a Boss

May 23, 2023

Sometimes life gets hard. You don't have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, can ge...

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Your Graphic & Web Design Cheat Sheet

Mar 12, 2023

The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we've put together a cheat sheet with answers to some of the top graphic de...

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16 Ways Colour Affects Your Branding and Marketing

Dec 7, 2022

Substantial research shows why colour matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use colour to your ad...

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Your Guide to Promotional Shirts

Oct 9, 2022

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popul...

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7 Ways to Instantly Make Your Website More User-Friendly

Sep 24, 2022

With more and more people preferring to conduct business exclusively online, a user-friendly website isn't just desirable, it's required if you want to be successful. These seven tips will help you...

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Imprint Everything: A Guide to Printing Methods

Aug 25, 2022

Once you've found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple decorati...

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Your Product Decorating Questions Answered

Apr 22, 2022

You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether t...

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How to Choose Uniforms the Whole Team Will Love

Apr 15, 2022

If you've been in the workforce for a couple of years, you've probably had to wear a company uniform at one point or another! Across all industries, trades, and professions, uniforms are common &nd...

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Customer Experience + Branding: The Relationship Goals of Marketing

Mar 31, 2022

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand's values. But the truth is, positive customer experiences can be difficul...

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Your Brand Is Your Business - Market It!

Nov 26, 2021

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

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Leading the Workplace: How to Develop Your Leadership Skills

Nov 19, 2021

Do you want to lead? Or, are you already in a management or supervisory role and want to be the best leader you can be? Then we've got good news for you. No matter what your current position is lik...

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Using Customer Profiles to Find the Perfect Promo Products

Oct 21, 2021

When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to ...

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Graphic Design Terms Everyone Should Know

Oct 7, 2021

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...

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6 Books That Every Business Owner Should Read

Sep 16, 2021

As business owners, it's crucial to understand the trends that affect your industry and your company. Each day, you consume an incredible amount of data, statistics, and research. However, it's als...

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Lanyards: Everything You Need to Know

Apr 9, 2021

When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different ...

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How To Host An Awesome Virtual Event

Feb 2, 2021

The Key? Creating Value For Sponsors And Participants As we enter 2021, conferences, tradeshows, sales meetings and other events typically fill calendars at the start of a new year. Since so many ...

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How to Work Smarter, Not Harder

Mar 10, 2020

Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're sti...

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Why You Should Be Having More Fun at Work

Feb 24, 2020

In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are ...

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Sustainability & Environmental Responsibility: Why it Matters

Feb 17, 2020

As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 2018 ...

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3 Things Every Busy Professional Needs

Jan 12, 2020

If there's one thing we never have enough of, it's time. We haven't quite figured out a way to freeze time yet, but we have found ways to save it. If you're a busy professional, these three FREE pl...

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The Secrets to Attracting Ideal Customers

Dec 28, 2019

You put together the business plan, signed the lease, designed an informative website and…*crickets*. It can be pretty discouraging when you put in the effort, but you're not attracting yo...

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6 Helpful Tips to Address Unhappy Customers

Dec 14, 2019

It's the moment you dread. The phone call you don't want to pick up. The review you're scared to address. Responding to unhappy customers seems like a chore. It can be overwhelming and humiliatin...

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How to Put Together an Onboarding Kit

Nov 8, 2019

Employee engagement starts the second a new employee walks in the door, so it's important for companies to make a good impression on their first day! The onboarding process shouldn't just be about ...

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6 Things You're Missing out on by Not Using Promotional Products

Oct 10, 2019

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

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9 Useful Apps for Sales & Marketing Professionals

Sep 11, 2019

Your phone's ringing off the hook. You've got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how you're ever...

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What Millennials Want (And How to Work With Them)

Jul 9, 2019

Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for...

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6 Things You're Missing Out on by Not Using Promotional Products

Apr 21, 2019

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

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Why You Need Promotional Products

Apr 14, 2019

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest adv...

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Branding 101: What Makes a Brand Powerful

Feb 15, 2019

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

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4 Ways to Improve Communication

Jul 20, 2022

Have you ever had this conversation before? Them: "How are you?" You: "Yes." Or have you ever been in a meeting and realized you zoned out halfway through? Or how about when you're at the movie...

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